Tuesday, November 14, 2017

Zoya Fall 2017 Lipsticks

Press Sample


There are few things better than a brand new lipstick to make my day, and Zoya is back at it again with seven new shades released this season! As a whole, the shade variety of the full Zoya lipstick lineup is limited, but you are like me and need a slight change in undertones or colour depth to find your perfect red or wine shade, Zoya is certainly a brand worth checking out. Since I was first introduced to the brand six years ago, I have seen a substantial increase in their lipstick offerings as they have been launching a few new shades alongside many of their collections over the year. If you'd like to hear more about the new shades in this ultra-creamy product line, follow along with me in the post!

Bristol - Addie - Lucky - Layne - Tommy - Izzy - Maggie

I decided at the last possible moment to include a set of arm swatches in this post. While swatching on the arm gives a general idea of colour, it isn't the most accurate in determining how a lipstick, or any other beauty product for that matter, it truly going to perform when on the lips or designated location. I found this to be particularly true when arm swatching several of the shades in this collection. On these are swatches, Bristol, Addie, and Maggie were run over my arm several times in order to build up good colour while Tommy, a shade you'll have more details on soon, only took one swipe for this depth of colour. I have swatched all these lipsticks on my lips, and I'll include the details about each shade as I get to them. Ready? Let's do this!

Bristol
 A medium wine tone in a hydrating cream formula.

Bristol might have been sheer on my arm and had to be built up for colour, but on the lips, the colour payout is gorgeous! I have to admit I was a little afraid this would be a disappointment with my initial swatch, and I am so happy to report I was wrong! The formula is so smooth and creamy, and I had about five hours of wear before needing to touch it up.

Addie
A pinky nude apricot in a hydrating cream formula.

Addie may have taken several strokes when swatched on my arm, but it was nicely pigmented with about two coats in these photos. Addie is one of those shades for when you want a "you, but better" look although I don't find it the most flattering on my skintone. That said, if you can rock this type of colour, you will love the smooth formula! I had to touch this up after about four hours of wear, but I love just how comfortable this shade is!

Lucky
A vibrant cool toned pink in a hydrating cream formula.

Hello, beautiful! My first thought when I saw Lucky was that Zoya picked the wrong season to release this beauty. This jaw-dropping shade is bright and more akin to what I expect for spring and summer. That being said, if I spot someone wearing it next week, I'd be the first to call out "HOT HOT HOT" and ignore the season! This is actually the colour I was on the hunt for last summer but couldn't quite find what I wanted to I'm happy to see it join the Zoya lineup. I wore it for about six hours before needing touchups.

Layne
A medium dusty rose in a hydrating cream formula.

Layne was another shade in this collection I was unsure of with first glance, and I was surprised that it turned out to be a favorite for me. I generally can't pull off most light pink hues, but this one has just enough dustiness, and on me, the slightest hint of purple that I was swooning. Like the rest of the collection, it is so smooth and creamy on the lips, but it will have to be applied after about four hours of wear.

Tommy
A saturated blurple in a hydrating cream formula.

While Tommy isn't a particularly crazy colour, it is a little more unusual from the Zoya brand for a lipstick. I don't wear non-traditional colours often, especially outside the month of October, but I really wanted to like this lipstick. Unfortunately, Tommy didn't win me over as much as I had hoped it would. While the swatch on my arm was pigmented and even, you can really tell that is not the case on the lips. I have one two coats here to try and build up the colour, but rather than actually build up, the second coat did little more than shift the lipstick around to other parts of my lips, leaving behind new thin spots. While I suspect this can be remedied with setting with powder between coats, as I did not do that for any of these photos, I really would prefer to not have to take that step. Also, I had maybe an hour of wear before my already thin spots were more obvious; I admit I just gave up at that point and removed this lipstick rather than reapply.

Izzy
A deep fuchsia in a hydrating cream formula.

You know how I started this post by saying Zoya is great if you're trying to get the perfect hue since some colours are relatively similar? Izzy is the perfect deep rose shade I've been wanting in my life! Out of the rest of the new shades, this is the one I keep grabbing for again and again and is working on becoming my signature shade. I love that is has the perfect amount of depth so it is wearable from day into night. I get about five hours of wear out of this beauty until I'm ready for a touchup.

Maggie
A deep berry in a hydrating cream formula.

Let me be blunt with you here: I REALLY wanted to hate Maggie. The specifics as to why are irrelevant for this blog post but I felt the need to share that detail before saying I freaking love this lipstick! While the colour isn't even close to the richness I would expect from a product described as a "rich berry", your lips so end up looking berry-kissed. The best part is it didn't take the amount of buildup on my lips for colour payout as it did in my original arm swatch. I have had to change my view on the name and think of a fellow blogger's precocious little girl to give it the positive spin I need to continue to wear it. I've been getting roughly four hours of wear time before needing to touch up my lips.


Each of these lipsticks retail on the Zoya.com website for $12.

This concludes today's post on the new Zoya lipsticks! I also have a set to give away to a lucky follower, so feel free to chime in if you would before I give it away on my blog or social media accounts! I really haven't decided yet and your thoughts just might sway me! Also, tell me what your favorite shade is!

Until next time, dear readers, have a wonderful day!
XO!


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Store: www.zoya.com
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33 comments:

  1. Bristol and Izzy both look amazing on you! It's too bad Tommy came out uneven because it is such a great colour.

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    1. I'm hoping to find a way to make it work as well as I want since Tommy is such a cool colour!

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  2. I love your lips swatches. I like all and surprisingly, even the purple one!

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    1. Thank you! I generally am ambivalent to purple but really enjoyed the colour!

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  3. Dang, I can't pick a favorite on you! You really show their beauty in your swatches!

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  4. These look so creamy and comfortable. Addie is the one I love best.

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    1. Their formulas are usually pretty creamy with a few exceptions, so I'm a fan!

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  5. I love Layne and Addie!!! They all look great on you too!

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    1. They are great "not quite nude" options! Thank you!

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  6. Weird! My arm swatches were accurate with when I wore them. Tommy was not the greatest on my arm, and not the greatest on my lips.

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    1. You know, I had pulled off a bulky sweater just to do arm swatches, and the husband always insists I am a furnace. I kind of wonder if it made Tommy in particular smoother on me and I melted it faster on my arm, haha! Complete speculation of course, but it does go to show how products behave differently for others!

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  7. i did not know that zoya has a lip line! always used their nail paints! now im excited to try this!

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  8. I'm bummed to hear that formula on Tommy isn't that great. I want to love it!

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  9. These are such pretty colors! I really need to start wearing lipstick again.

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  10. I was introduced to Zoya through a nail polish that was given to me. It is amazing! I had no idea that they carried other things.

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  11. beautiful shades! and colour options they seem so pigmented

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  12. It's too bad about Tommy, that's such a pretty shade. I've never tried Zoya lipsticks but I'm tempted.

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  13. Zoya is one of my favorite brands. I am in love with the Bristol color. I will have to pick one up to go with my winter wardrobe.

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  14. All of them are great colors. I don't know what I would do with Tommy but I would still like to wear it. I think I would be either self conscious or bolder with my head held higher then ever.

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  15. Wow this brand looks great.. in love with all the colors... It looks perfect on your lips :)

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  16. I am SO in love with the Zoya color Layne! I would probably be more inclined to wear it in Spring but it's good to have in your makeup bag regardless!

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  17. What fabulous new color choices. From the wonderful selection, Layne is my favorite color!

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  18. I had no idea Zoya made lippies! I have a few bottles of their nail polish (and I adore it!) so I can only imagine how awesome their lipsticks are!

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  19. I'm so boring when it comes to makeup! Addie is right up my alley :)

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  20. Addie and Maggie are my favorites! These lipsticks really look so creamy and confortable!

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  21. I am a Tommie Girl. Wow I love the blue its bold and fun!

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  22. I love all of these colors! They would look good on any skin tone!

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  23. The bristol shade looks so nice. My girlfriend will be very happy to see this!

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  24. These are just stunning shades. I love the lighter color looks.

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  25. I love all of these lipstick shades. They are all so gorgeous.

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  26. Omg my weakness, lipsticks! Its nice that Zoya have a new collection. I like the shade of bristol its fun and girly.

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